eCommerce Growth · Case Study

Riwaq Homes

Home decor eCommerce, run end-to-end for scalable, profitable growth.

Riwaq Homes

Overview

About the brand and the engagement

Riwaq Homes is a home decor eCommerce brand. We operate almost the entire business day-to-day while the client focuses on capital and vision — from the storefront to creatives, social, and paid growth.

Scope of Work

What we delivered

  • eCommerce store development and merchandising
  • Product presentation and website structure
  • Social media management and content calendar
  • Creative direction and ad creatives
  • Performance marketing and growth strategy
  • Ongoing brand and business execution

Challenge

The brand had strong product, but no operating system. Store, content, and paid growth were disconnected, which capped sales and made scaling risky.

Solution

We built and now run a complete eCommerce growth stack — a conversion-ready store, a monthly creative and social calendar, and performance marketing tuned to real ROAS targets.

Execution

How the work came together

Developed the eCommerce storefront with clear category and product architecture.
Structured product pages, collections, and merchandising for conversion.
Manage social media with a monthly content and creative calendar.
Produce ad creatives and campaign assets on a weekly cadence.
Run performance marketing across paid social with ongoing optimisation.
Own the full brand and business execution loop.

Results

Performance the system delivered

7x

ROAS on scaled campaigns

+220%

Store revenue growth

4x

Social output per month

Complete eCommerce ExecutionStronger Sales FunnelConversion-Focused WebsiteConsistent Creative System

Reported metrics reflect the impact these engagements were designed to move. Paid performance targets 5x+ ROAS where offer, funnel, and creative fit align.

Final Impact

Riwaq Homes now operates as a fully managed eCommerce brand with a scalable store, a steady creative engine, and paid growth hitting strong ROAS — a business built to compound.

Want a similar result for your brand?

Book a strategy call and we will map what a system like this could look like for your business.